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Quote by Gabriella Bennett

“Coorie's newfound role has been helped along by the fact it is a beautiful word. Derived from Old Scots, there is something soothing about the look, sound and shape of coorie: soft in the mouth and easy for both natives and non-natives to pronounce. A kind of dove's trill for the human tongue.”

Quote by Gabriella Bennett

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Gabriella Bennett

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“For some, this idea was a shade too close to the lifestyles our Nordic cousins. Hygge and lagom, the Danish and Swedish movements of living well. But while these movements laid the groundwork for a similar trend to emerge in Scotland, coorie has some obvious differences. Where hygge is concerned with the pursuit of happiness through candles, coffee and togetherness, coorie seeks to make the most of what comes from Scotland to feel satisfied. Lagom is the art of balancing frugality and fairness to create a balanced existence. Coorie takes into account being kind to the earth and our wallets, but can also extend to premium experiences once in a while. Crucially, neither of these Scandinavian lifestyle approaches took their starting point from what is dug out of the earth. Coorie is more than simply being cosy. Sure, it is linked, but more importantly it focuses on working out how to be in tune with our surroundings to evoke that feeling.”

“Scots are an inquisitive bunch. They ask questions, pick over the finer details and want counter-arguments backed up. Sometimes there can be a weariness of the unknown. Coorie offers a familiar newness, a fresh take on an old word extolling the virtues of things we have always know.”

“As a woman, your standards for how men treat you should be set so high that you would rather walk alone, even if it meant watching humanity fade into extinction, than ever allow a disrespectful man to lay a finger on you, speak down to you, or benefit from your presence, your love, or your energy. Your worth is not up for compromise, and your dignity should never be the price of companionship. Let your boundaries be a fortress, and your self-respect, non-negotiable.”

“Meanwhile, the must-haves we're encouraged to lust over bombard us from every direction. Jewellery. Clothes. Technology. Cars. In pursuit of them, the reasons for which we are enticed to buy slip from view. To make life happier, to have more downtime and fewer complications. Folk practising the coorie commandments are working to cast aside fast consumerism and usher in meaningful products. One school of thought argues that handing the population the information they need to make decisions on how to live a more mindful existence is half the battle won.”