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“The romantic notion of "opposites attract" works well in fairy tales. However, science proves that "like attracts like" for healthy communication and successful relationships. Social psychologists have long relied upon the "Similarity Attraction Theory" to explain why we are more positively inclined toward people who are the most like ourselves. Similarity reduces uncertainty and gives us a comforting degree of psychological safety. It is no wonder, then, that "birds of a feather flock together." Our tribe understands our vibe.” — Susan C. Young

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The romantic notion of "opposites attract" works well in fairy tales. However, science proves that "like attracts like" for healthy communication and successful relationships. Social psychologists have long relied upon the "Similarity Attraction Theory" to explain why we are more positively inclined toward people who are the most like ourselves. Similarity reduces uncertainty and gives us a comforting degree of psychological safety. It is no wonder, then, that "birds of a feather flock together." Our tribe understands our vibe.
— Susan C. Young