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Quote by Marty Neumeier

“Design is the underlying skill that activates innovation. If you want to innovate, you've got to design.”

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Marty Neumeier is a renowned author known for his works in the fields of branding and design. His books delve into brand strategy, design thinking, and visual language, having a profound impact on the global business and creative communities. more

“Cultures are naturally resistant to change. The same shared mental models that allow large numbers of people to work together efficiently can also keep people from imagining new ways of working together. In many corporate cultures, new ideas are viewed as heresy. But it doesn't have to be that way.”

People Together Culture Working Together Heresy

Author:Marty Neumeier

“Designful companies are those that weave design thinking into the fabric of the company. In a designful company, innovation is rewarded instead of punished. Risk taking is the norm instead of the exception. Some companies have already embraced this type of culture change with impressive results.”

Thinking Culture Risk Design Innovation Exception Norm Impressive

Author:Marty Neumeier

“It's annoying when people confuse you with the character.”

People Character Annoying

Author:Issa Rae

“Today, if the CEO thinks it's a good idea, it's done everywhere; if the CEO thinks it's a bad idea, it's done nowhere. We ought to be more agnostic and open to learning things that we didn't expect - and the only way to do that is to try things and be open-minded about how well they are working. And third, evidence-based management involves reading and learning - just like doctors do - and to do so not just in school but afterward, as well.”

Thinking Trying Done Today School Reading Management Ceo Agnostic

Author:Jeffrey Pfeffer

“Many companies believe incentives, financial incentives, are the answer to every problem or issue. But people are motivated by much more than money. In particular, people like to feel good about themselves and maintain their self-esteem. If companies spent more time working on people's feelings of self-worth, they wouldn't have to try, often unsuccessfully, to bribe people to do work.”

People Trying Believe Feelings Problem Financial Feel Good Motivated Bribe

Author:Jeffrey Pfeffer

“Take care of your customers, and you will have a successful business. Don't, and you won't. The airlines need to figure this out - soon.”

Care Successful Take Care Airline Successful Business

Author:Jeffrey Pfeffer

“Great strategy, not executed, can't possibly have any effect on performance because it doesn't actually affect anything. It's like planning for a successful surgery to remove a tumor. If no one picks up the knife and actually operates effectively, the diseases will persist.”

Successful Strategy Planning Persist Surgery

Author:Jeffrey Pfeffer

“Part of strategy is figuring out what you're good at, figuring out what you're not good at, and then getting yourself in position to succeed by doing mostly what you have a competitive advantage doing.”

Succeed Strategy

Author:Jeffrey Pfeffer

Quote by Marty Neumeier

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