“If you want to be a well-paid copywriter, please your client. If you want to be an award-winning copywriter, please yourself. If you want to be a great copywriter, please your reader.”
Quote by Steve Hayden
Author
Steve Hayden
Steve Hayden (born May 21, 1947) is an American advertising creative known for his role in crafting Apple's iconic '1984' commercial. He served as a creative director at Chiat/Day, contributing to groundbreaking campaigns that blended technology with narrative. His career spans decades, focusing on tech and consumer brands. While specific details about his current occupation are limited, his legacy in advertising history is well-established. more
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