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“The strategic problem is, of course, that simulacra are reassuring only when viewed from outside. They do not provide an existential model for how to be in the world. One can appreciate the brilliance of the embalmer's work, but one would not want to be its object.” — Charles Bernheimer

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The strategic problem is, of course, that simulacra are reassuring only when viewed from outside. They do not provide an existential model for how to be in the world. One can appreciate the brilliance of the embalmer's work, but one would not want to be its object.
— Charles Bernheimer