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Quote by Roger von Oech

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Expect the Unexpected (or You Won't Find It): A Creativity Tool Based on the Ancient Wisdom of Heraclitus

Offering insights into the timeless wisdom of Heraclitus, the book delves into the concept of embracing change and unpredictability as a catalyst for creative thinking. more

Author

Roger von Oech
Roger von Oech

Roger von Oech, born on February 16, 1948, is a renowned author known for his work on creative thinking and inspiration. His books have become popular for their innovative approaches to problem-solving and creativity. more

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“A scientist works largely by intuition. Given enough experience, a scientist examining a problem can leap to an intuition as to what the solution 'should look like.' ... Science is ultimately based on insight, not logic.”