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Quote by Lee Jackson

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Lee Jackson

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“A simple way to start clarifying your presentation’s purpose is to consider your audience’s pre-presentation and post-presentation attitudes, beliefs and knowledge. In other words: What do they think right now? What do they need to think after my presentation? This will help you determine where your presentation needs to take your audience from and to.”

“The problem with most presentations is they emotionally flatline and the audience struggles to connect with the speaker and the message as a result. A presentation needs both positive and negative moments in order for it to be an engaging and memorable experience.”