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“We are just coming out of a 100-year stupor from being lied to by the tobacco industry for a century about the effects on young people, on cancer, these candy cigarettes that they promised had nothing to do with kids, Joe Camel that they promised was focused on the, you know, 55-year-old white male smoker, which we know is wrong. And we finally got out of that. Why in the world would we want to create the same thing, just not Big Tobacco this time, Big Marijuana?” — Kevin Sabet
We are just coming out of a 100-year stupor from being lied to by the tobacco industry for a century about the effects on young people, on cancer, these candy cigarettes that they promised had nothing to do with kids, Joe Camel that they promised was focused on the, you know, 55-year-old white male smoker, which we know is wrong. And we finally got out of that. Why in the world would we want to create the same thing, just not Big Tobacco this time, Big Marijuana?