“People don't want the raw data, but instead want marketers to decipher the tech speak for them and present the valuable insights.”
Quote by Jim Sterne
Author
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“Learn to love the data and, for heaven's sake, write well.”
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“As good marketers, we like to tinker with things and make them better.”
“The modern marketer is: an experimenter, a lover of data, a content creator, a justifier of ROI.”
