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“Gambling addiction is not an addiction to winning money. Problem gamblers’ brains do not release any more dopamine when they win a bet than non-problem gamblers’ brains. The largest difference—when problem gamblers release markedly more dopamine than non-problem gamblers—comes at moments of high uncertainty. These instances provide the rush and the fleeting pleasure/pain equilibrium to which problem gamblers are addicted.” — Jonathan D. Cohen
Gambling addiction is not an addiction to winning money. Problem gamblers’ brains do not release any more dopamine when they win a bet than non-problem gamblers’ brains. The largest difference—when problem gamblers release markedly more dopamine than non-problem gamblers—comes at moments of high uncertainty. These instances provide the rush and the fleeting pleasure/pain equilibrium to which problem gamblers are addicted.