“Content is the currency of the social web and sharing that content is the catalyst to new relationships and business benefits.”
Quote by Mark Schaefer
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The Tao of Twitter: Changing Your Life and Business 140 Characters at a Time
This book explores the use of Twitter as a tool for transforming one's life and business, focusing on the art of effective communication within the platform's 140-character limit. more
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“A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is.”
“Social media puts the "public" into PR and the "market" into marketing.”
“Pushing a company agenda on social media is like throwing water balloons at a porcupine.”
“Marketing is no longer about the stuff that you male, but about the stories you tell.”
“We won't allow the people to be devoured by YouTube, Facebook or others.”
“We will not leave this nation at the mercy of YouTube and Facebook.”
