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“To Move from Woe to Wow . . . Listen Attentively • Be fully present and give your customer your full attention. • Stay calm and remain patient. • Do not interrupt or become defensive. • Let the customer express his or her concerns. • Nod your head and use affirming words to show that you are listening. • Repeat back and empathize, when necessary. This confirms your understanding of the problem or question.” — Susan C. Young

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To Move from Woe to Wow . . . Listen Attentively • Be fully present and give your customer your full attention. • Stay calm and remain patient. • Do not interrupt or become defensive. • Let the customer express his or her concerns. • Nod your head and use affirming words to show that you are listening. • Repeat back and empathize, when necessary. This confirms your understanding of the problem or question.
— Susan C. Young