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“Principles of choice, or “personal rules,” represent self-enforcing contracts with your future motivational states; such contracts depend on your seeing each current choice as a precedent that predicts how you’re apt to choose among similar options in the future. Short-range interests evade personal rules by proposing exceptions that might keep the present case from setting a precedent. The will is a recursive process that bets the expected value of your future self-control against each of your successive temptations.” — George Ainslie
Principles of choice, or “personal rules,” represent self-enforcing contracts with your future motivational states; such contracts depend on your seeing each current choice as a precedent that predicts how you’re apt to choose among similar options in the future. Short-range interests evade personal rules by proposing exceptions that might keep the present case from setting a precedent. The will is a recursive process that bets the expected value of your future self-control against each of your successive temptations.