“How do your trade show staff dynamics impact booth visitors? Selecting the right booth staff is critical to a successful show. Visitors can quickly tell if your team is working together or if each person is doing their own thing. And, if your staff isn’t engaging effectively, potential buyers won’t stick around long enough to see how great your product or service really is.”
Quote by Lisa Masiello
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Trade Show 411: The Essential Guide to Exhibiting Like a Pro
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