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“A press release announces your news. A media alert informs reporters of an event's location and time. Both belong in your trade show PR toolkit. Use the press release to share a story and the alert to drive attendance.” — Lisa Masiello
A press release announces your news. A media alert informs reporters of an event's location and time. Both belong in your trade show PR toolkit. Use the press release to share a story and the alert to drive attendance.