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Quote image editor Richie Norton

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“Don’t sell based on inventory. Inventory based on who you want to sell. A lot of people sell homes. They all have structure. Location, size, style, function, benefit, community, who stays (and leaves)...totally different. You can sell or do anything at a premium. It may be a home, but the type of clientele you work with is a choice. Don’t sell based on inventory. Inventory based on who you want to sell. Go to work.” — Richie Norton

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Don’t sell based on inventory. Inventory based on who you want to sell. A lot of people sell homes. They all have structure. Location, size, style, function, benefit, community, who stays (and leaves)...totally different. You can sell or do anything at a premium. It may be a home, but the type of clientele you work with is a choice. Don’t sell based on inventory. Inventory based on who you want to sell. Go to work.
— Richie Norton