Quote image editor
“The major difference between trust and other tangible or intangible resources used by companies is that trust is required for any type of economic activity, whether or not a business is aware of it. Trying to achieve economic gain with¬out accounting for trust is like trying to print your own money and convincing retailers to accept it as a form of payment.” — Philipp Kristian Diekhöner
The major difference between trust and other tangible or intangible resources used by companies is that trust is required for any type of economic activity, whether or not a business is aware of it. Trying to achieve economic gain with¬out accounting for trust is like trying to print your own money and convincing retailers to accept it as a form of payment.