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“some of the first words a child learns are brand names, because they don’t have to sound them out. It becomes part of your environmental vocabulary [Whitney Curry Wimbish & Sarah Gerard, "The Binary Companion," LA Review of Books, January 22, 2015].” — Sarah Gerard
some of the first words a child learns are brand names, because they don’t have to sound them out. It becomes part of your environmental vocabulary [Whitney Curry Wimbish & Sarah Gerard, "The Binary Companion," LA Review of Books, January 22, 2015].