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“I sat on the Advisory Board of the Fowler Center for Business as an Agent of World Benefit. IT was during a board meeting in 2012 that I first heard about B Lab and its innovative business model, the B Corporation (B Corp). There were about 600 companies who were in the B Corp community at that time; today there are more than 2,000 in 50 countries from 130 industries. They have one unifying goal: people using business as a force for good™. This has been a passion of mine since I worked at Henry Miller in the 1980s and back then felt we were all alone. Many of our peer executives from other companies disagreed with our people-centered participative management system, our commitment to be good stewards of the environment, and our engagement in communities; some went as far as calling us socialist. They believed that the single aim of business was maximizing shareholder value and they were slaves of that aim. So I was elated to talk with Jay Coen Gilbert, a cofounder of B Lab, and learn more about B Corps and his personal story that led him to commit to going on this journey.” — Michele Hunt