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Quote by Loren Weisman

“All the drive in the world is worthless if you are driving yourself off a cliff. Match the motivation, determination and drive with education, organization, and implementation to cross the finish line.”

Quote by Loren Weisman

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Loren Weisman

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“A marketing consultant I knew was hired by a family-owned agency because he was dating one of the family members. Clients were leaving the agency in droves and this person didn't understand his duties or how to execute them. The agency owner's solution was to encourage the consultant to spend more time with senior staff who were more experienced; hoping this exposure would give the consultant insight and dedication. This consultant did not change or grow so the agency owner asked several of us for input. I told the agency owner that until this employee was shown direct benefits and need to improve there was no motivation for him to do so. Until there is a perceived need for growth, there isn't likely to be actual growth.”

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“Waves are like friends. Some are big and bold, some not so much. Others come to greet you, while still there are those you have to chase. There are those which are deceiving, as they look good in the beginning, but will betray and crush you in the end. It’s truly hard to know the perfect wave. Only when you are within its folds do you realize it was either a good or bad decision on your part. By that point, it’s either too late or just right.”

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