“Our imagination tells us that being as connected as we are—the ease of travel, technological advances and pooled intelligence—should have produced better results for more people than we’re now seeing.”
Source: Sending Signals: Amplify the Reach, Resonance and Results of Your Ideas
“Those who are resonating the most with your work, who recognize themselves in your vision, will naturally crave language that speaks to that you-and-me kind of 'we.' They’ll want to identify with your ideas personally and keep talking about them.”
Source: Sending Signals: Amplify the Reach, Resonance and Results of Your Ideas
“While someone might attempt a feeble carbon copy of those ideas you’ve spent years developing, they can never match the undeniably distinctive aspect of your work. Especially if it resonates across multiple platforms and in multiple formats.”
Source: Sending Signals: Amplify the Reach, Resonance and Results of Your Ideas
“Because we live in a highly uncertain world, life frequently demands that we adjust to a new normal and a new reality, different from our old normal and the old reality of yesterday. This often involves regaining our balance in the face of a diagnosis, a disability, a death in the family, a divorce or some other drastic change in our circumstances.”
Source: Sending Signals: Amplify the Reach, Resonance and Results of Your Ideas
“We sing our way forward, on frequencies only we can, depending on the chosen space, the chosen medium, the idea we’re trying to spread and the promises we’re making to the audience we’re seeking to serve.”
Source: Sending Signals: Amplify the Reach, Resonance and Results of Your Ideas
“Our ideas are like living entities, swimming in an ocean of other ideas. Every idea is being broadcast on a different frequency and has varying levels of resonance with those who respond to that frequency.”
Source: Sending Signals: Amplify the Reach, Resonance and Results of Your Ideas
“Irresolution, it might be said, is a hallmark of our lives. That so much of what happens is beyond our direct knowledge or control, and that there is no way of knowing our own story’s ending (or even duration) might explain why we crave the complication-resolution pattern in story.”
Source: Sending Signals: Amplify the Reach, Resonance and Results of Your Ideas
“An idea packaged up in nonfiction is a completely different animal to an idea packaged up in fiction. And while the lines blur in that hybrid creature called narrative nonfiction, we should be under no illusions that they’re the same animal.”
Source: Sending Signals: Amplify the Reach, Resonance and Results of Your Ideas
“God is going to send you someone that will rescue you. Then one day you will rescue them in return and together your story will rescue others. He has always been a God of rescues and a maker of warriors for his grace. You only need to believe that you are part of something greater than you know.”
“There are things we can say in nonfiction that cannot be said outright in fiction. And there are truths that can be conveyed in fiction that the constraints of nonfiction would never allow.”
Source: Sending Signals: Amplify the Reach, Resonance and Results of Your Ideas