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“The goal of diversity shouldn't instigate divisive activity. Beauty brand communications shouldn't angle to create perceptive complexity, rhetorical and associative programming touts beauty as skin deep (all skin inclusive) keep it simple. It seems as though the advertising trend for marketers this 2017 year, is to risk the social media lightning rodded scorn of public outrage. As a virtual publicist, it seems like I am speaking more about the necessity of crisis communication planning, more than standard communication for brands as a matter of good business operations & reputation management.” — Tracey Bond
The goal of diversity shouldn't instigate divisive activity. Beauty brand communications shouldn't angle to create perceptive complexity, rhetorical and associative programming touts beauty as skin deep (all skin inclusive) keep it simple. It seems as though the advertising trend for marketers this 2017 year, is to risk the social media lightning rodded scorn of public outrage. As a virtual publicist, it seems like I am speaking more about the necessity of crisis communication planning, more than standard communication for brands as a matter of good business operations & reputation management.