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“These arguments bring to mind the long-running “My Strength Is Not for Hurting” campaign by Men Can Stop Rape, an admirable project led by feminist men but also an example of the fact that, apparently, one of the most effective strategies for getting straight men on board with profeminist, antirape messages is giving them space to celebrate their masculinity in the same breath. From a queer perspective, this is one of the more discouraging elements of the heterosexual tragedy: when straight men move toward feminism, they almost always do so in ways that prop up the gender binary that causes their problems in the first place! Straight men’s feminism— when anchored in gender-essentialist ideas about “real manhood”—also relies on the emotional labor of straight women who are compelled to celebrate and reward men for putting their “masculine energy” or “male strength” to a nonviolent use.” — Jane Ward

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These arguments bring to mind the long-running “My Strength Is Not for Hurting” campaign by Men Can Stop Rape, an admirable project led by feminist men but also an example of the fact that, apparently, one of the most effective strategies for getting straight men on board with profeminist, antirape messages is giving them space to celebrate their masculinity in the same breath. From a queer perspective, this is one of the more discouraging elements of the heterosexual tragedy: when straight men move toward feminism, they almost always do so in ways that prop up the gender binary that causes their problems in the first place! Straight men’s feminism— when anchored in gender-essentialist ideas about “real manhood”—also relies on the emotional labor of straight women who are compelled to celebrate and reward men for putting their “masculine energy” or “male strength” to a nonviolent use.
— Jane Ward