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“Simply put, if our relationship with food was rational, there would be no obesity. We pursue what feels good and eating certain foods is a biochemical way to reduce stress. Comfort food, such as TV dinners, “are tied to times and places that remind people of safety, joy, warmth and the flavors of childhood.” This is why Swanson dinners were re-marketed in 2007 as Swanson Classics proudly proclaiming them as the “Original TV Dinner” with the slogan “Swanson Classics, Comfort Food Then, Comfort Food Now.” — Jeff Swystun
Simply put, if our relationship with food was rational, there would be no obesity. We pursue what feels good and eating certain foods is a biochemical way to reduce stress. Comfort food, such as TV dinners, “are tied to times and places that remind people of safety, joy, warmth and the flavors of childhood.” This is why Swanson dinners were re-marketed in 2007 as Swanson Classics proudly proclaiming them as the “Original TV Dinner” with the slogan “Swanson Classics, Comfort Food Then, Comfort Food Now.