“I've never done any advertising because I feel I am in a position of trust, and that has been very liberating” FeelsHas BeensDonePositionTrustAdvertisingLiberating Author:Delia Smith
“This is advertising that is designed not to look or feel like advertising at all. The one thing we felt we got parents to agree with was that if their children ask them questions about enlisting, they had an obligation to, one, engage, and then two, be informed.” IfsFeelsLooksChildrenTwoAsksFeltParentOne ThingAgreeObligationAdvertisingEnlisting Author:Edward Boches
“Advertisers like that because they want you to feel their product isn't normal - this perfume isn't normal, this set of lingerie isn't normal. The irony is that they are appealing to normal people to buy the product because they want them to identify with an exotic life that they don't lead.” PeopleWantFeelsProductsNormalAdvertisingIronyPerfumeExoticAdvertisersLingerie Author:Cary Cooper
“People spend money when and where they feel good.” PeopleFeelsMarketingFeel GoodAdvertisingGood People Author:Walt Disney