“I can tell you many reasons why environmental stories don't get adequate attention in conventional media. Basically, environmental risks don't fit the norms of journalism. They're incremental. We hate incremental.” I CanReasonStoriesHateAttentionRiskMediaFitEnvironmentalJournalismReason WhyConventionalNormAdequate Author:Andrew Revkin
“The things that happen are an earthquake, another bomb in Iraq, some big jolt on Wall Street in oil prices, and then you have some new study on drought patterns from climate change. Or another little incremental improvement in photovoltaics. Where do those fit in to the daily stream? They don't.” LittlesBigsHappensStudyStreetsWallFitClimateClimate ChangeIraqPatternsOilImprovementStreamsBombsEarthquakesDroughtOil Price Author:Andrew Revkin
