“To have a man whose name is on the label showing such interest, commitment, and determination for the best is a wonderful thing. This is someone who will throw money at quality, who believes in being the best. Never knock it. Would you prefer to have a bean counter in corporate headquarters, someone who never comes near the brewery, making decisions solely on the basis of the bottom line and profit margins?” QualityCommitmentExcellenceBeerCorporate EthicsQuality Assurance Book:Beer Is Proof God Loves Us: Reaching for the Soul of Beer and Brewing Source: Beer Is Proof God Loves Us: Reaching for the Soul of Beer and Brewing