“Phillip. the Dream Defenders founder, had a similar insight. For him, the experience of the Blackout had been a lesson in the varieties of power. Borrowing a concept from Joseph Nye, the political scientist, he now came to understand social media as a form of 'soft power,' a force that shapes culture through argument and story. But there was also 'hard power,' which Nye, in assessing the capacity of different nation-states, characterized as military and economic might. For movements, hard power was the ability to lobby for legislation, elect sympathetic political leaders, get resources allocated toward your cause. Social media, Phillip now saw more clearly, was good at building soft power. But when it came to hard power, it could do very little. And if for Nye every successful state needed a mix of the two, this was doubly true of social movements, which didn't stare with a store of either. The only way to built hard power was on the ground. As Rachel put it, 'You just can't shortcut organizing.' It made them want to stop the performance, the race for followers, even the reflex to always make their actions public-they would think carefully about if and when to use tactics like occupations and sit-ins.” Social JusticeSocial MediaSocial MovementsPolitical ActivismCommunity Organizing Book:The Quiet Before: On the Unexpected Origins of Radical Ideas Source: The Quiet Before: On the Unexpected Origins of Radical Ideas