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“I started to organize the procurement process from Denmark, which was good and not good. Good because I had experienced procurement people and engineers close by, and not good because I discovered quickly that we were required to put contracts out to tender under strict EU rules that would thwart our ability to launch on time. That, in turn, would mean that we could risk high penalties and/ or lose the license. After issuing the Request for Proposal and one round of intense negotiations with a couple of network suppliers, we decided to move the procurement team to Hungary. There were two suppliers left, a newcomer called Nokia and the old Ericsson, Finns and Swedes. The final negotiations could start.”

“Nokia and our team worked day and night; sites were selected, even churches, masts were built, and equipment was installed. We were heading for launch. Dead tired but things moved forward. Richard’s wife was screaming and shouting on the phone, where the f… he was, she would divorce him. It was early evening after our Christmas party, the offices deserted. Very cold outside, big snowflakes falling. Richard and I were looking out of the big 6th floor windows of our new office in Pest. Silently we stood together. We had grown close that year. He said sadly, ‘You see those people there Ineke? They have a life and we will improve it when they get cheap mobile phones. And we?’ I said nothing, I just watched people pass by and felt like him; lone wolves we had become.”