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Jeff Davidson Biography

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“Your everyday supermarket now carries roughly 40,000 items - twice as many as a decade ago. There are so many products, so many brands and sub-species of those brands, that no consumer is safe from the bombardment of choice overload. A huge variety of product offering doesn't aid consumers. It is insanity. From the vast array of athletic shoes to bagels to portable CD players to bottled water, there quickly becomes a point at which mega-choices, like mega-information, do not serve the consumer; they abuse him.”

“I would be utterly emabarrassed to have others around me hear my half of what can only be described as pedestrian. "Yes, the elevator has just pulled up to the 16th floor." Do these people have the ability to go, for say, an eight- or ten-minute stretch without being in contact with someone else? What are they afraid of? Confronting their own thoughts?”

“It's not that you can't get things done with the use of a cell phone; indeed you can get a lot of things done. However, the nature of what you get done is highly skewed. Just as the man with only a hammer sees everything as nails, the incessant cell phone user accomplishes a variety of tasks, understandably enough, that accrue directly to having a cell phone.”