“No marketing technique is complete without a comprehensive understanding of your ideal client.” Small Business MarketingSmall Business OwnerProfessional Service Marketing Author:Patrick McFadden
“Before you can tell someone how unique you, your product or service is, and how it will serve their specific needs, they will first need to become aware of your brand.” BrandingSmall Business MarketingBrand Awareness Author:Patrick McFadden
“the most frustrating part of marketing for any small to midsize business is that there was no logical or process way to understand marketing, implement marketing or buy small business marketing services from people pitching social media, SEO, content, web design, branding, etc.” Small Business Marketing Author:Patrick McFadden
“taking a process approach to marketing based on strategy is the secret to your success” Small Business Marketing Author:Patrick McFadden
“The key to creating awareness content is knowing and understanding your current clients. The more insight you have on them and their habits, the more likely you are to be able to create the right content, for the right people, at the right time.” Content MarketingSmall Business MarketingContent Strategy Author:Patrick McFadden
“People want to be educated not sold. They will sell themselves if you just commit to educating.” Sales EffectivenessContent MarketingSmall Business Marketing Author:Patrick McFadden
“How you orient your customer with your business once they say “yes” is a customer journey touch point that is often overlooked, but shouldn’t be.” Marketing QuotesSmall Business MarketingCustomer Journey Author:Patrick McFadden
“People want what they believe they will get, achieve, relieve, dodge, or acquire based on buying what you sell.” Small Business MarketingMarketing Message Author:Patrick McFadden