Home / Quotes / Quote by Juanita M. Kreps

Quote by Juanita M. Kreps

“One of the mistakes women have made is to romanticize life in the rose-covered cottage and then, discovering their error, proceed to romanticize life in the working world.”

Author

Juanita M. Kreps

Juanita M. Kreps was a notable figure in the U.S. government, serving as the Secretary of Commerce under President Gerald Ford. Born on January 11, 1921, and passing away on July 5, 2010, she dedicated her career to advancing economic growth and shaping commerce policies. Kreps was a strong advocate for innovation and competitiveness, playing a pivotal role in the establishment of the Export-Import Bank and the Small Business Administration, which supported American businesses in their international endeavors. Her tenure was characterized by her commitment to fair trade and addressing economic inequalities. more

“... I think we should never underestimate the power of women's threats. If you have ever faced an angry group of women, you know that it makes one very nervous. How can we get groups of women to act in such ways as to make corporations nervous? I should like us to use this method sparingly; but it can be used.”

Ifs Thinking Knows Way Should Use Used Groups Method Angry Threat Nervous Corporations Underestimate Never Underestimate

Author:Juanita M. Kreps

“... between government, business, and the public, there is a triangular community of interest. Clearly, it is in business' interest to shape its behavior to prevailing public values; it is more efficient to do so than not to do so. It is also clear that government is the high-cost alternative through which public values are imposed on corporations that do not accurately perceive these values.”

Government Values Interest Community Clear Cost Shapes Behavior Alternatives Perceive Corporations Efficient Prevailing

Author:Juanita M. Kreps

“Never send a boy to do a man's work; send a woman.”

Men Boys

Author:Katie Louchheim

“It's a good time to be a woman.”

Good Times

Author:Katie Louchheim