“No poet will ever take the written word as a substitute for the spoken word; he knows that it is on the spoken word, and the spoken word only, that his art is founded.”
Quote by Lascelles Abercrombie
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“Your company does not belong inmarkets where it cannot be the best.”
“It is more important to do what is strategically right than what is immediately profitable.”
“The most important thing is to forecast where customers are moving, and be in front of them.”
“The best way to hold customers is to constantly figure out how to give them more for less.”
Source: Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know
“The successful salesperson cares first for the customer, second for the products.”
