“Creativity gives the possibility of some sort of achievement to everyone.”
Quote by Edward de Bono
Work
Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas
This book explores the principles of lateral thinking to inspire creative problem-solving and new ideas in various contexts. more
Author
Edward de Bono
Edward de Bono is a renowned physician and expert in thinking skills. Born in May 1933, he is known for his contributions to the fields of creative thinking and problem-solving. Dr. de Bono has a deep background in both medicine and psychology, and his work has had a profound impact on the fields of education and business. more
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