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Quote by Bob Lutz

“Design can be both a manifestation of a company's design ethic and an outward communication of a company's design ethic and drive for excellence.”

Quote by Bob Lutz

Author

Bob Lutz, born on February 12, 1932, is an accomplished executive in the automotive industry. He held several key positions at General Motors, including Executive Vice President of Global Product Development. Lutz has over 50 years of experience in the automotive industry, with a deep understanding of car design and manufacturing. more

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