“Instead of command and control, managing the creative process is about facilitating and permitting.” Quote by John Kao
“Managing the creative process means selecting the best people and then letting them do their work. That means nurturing. It also means, from time to time, creating drama - even uncertainty - so that the creative environment has an edge to it, a charge, and does not run out of steam.” PeopleMeanDoeRunningProcessCreativeEnvironmentDramaCreatingEdgesUncertaintyCreative ProcessNurturingSteam Author:John Kao
“Performers may play in the studio, but they need to go out and tour every once in a while to keep their edge, or a performer who is a stranger may be asked to "sit in" on a set.” NeedsMayPlayEdgesStudiosStrangerPerformers Author:John Kao
“Rather than managing by clarifying events, the creative process may require raising the level of uncertainty. Sometimes this can be done by issuing a creative challenge that has resonance in that it inspires the team to activity.” MaySometimesDoneProcessChallengesLevelsCreativeTeamEventsInspireActivityUncertaintyCreative ProcessResonanceClarifying Author:John Kao
“The C.E.O.'s job in a creativity-driven company is to be an impresario, not a manager.” JobsCompanyCreativityDrivenManagers Author:John Kao
“The impresario's job is to pick the right people who can pick the right people. He picks the people who can pick artists and relate to them. People who know what the market craves.” PeopleKnowsJobsArtistPicksRelateCrave Author:John Kao
“The head of a record label sets up structures, but he also defines the sound of the label, which is to describe what is desirable, what fits and what is quality for that label and then to create an environment where that sound can thrive.” SoundQualityRecordsEnvironmentFitStructureLabelsThriveDesirableRecord Labels Author:John Kao
“A large part of the impresario's job has to do with maintaining and communicating standards of performance. Knowing how to set those standards - which are often more subjective than analytical - means knowing how to communicate the difference between something that is great and something that is just O.K.” MeanJobsDifferencesKnowingStandardsPerformancesCommunicateSubjectiveMaintaining Author:John Kao
“You are able to monitor and police your standards of quality once you have defined them.” AbleQualityStandardsPoliceDefined Author:John Kao
“You are able to create an environment so that the creative process can take place and that you can get people to perform at their highest levels.” PeopleAbleProcessLevelsCreativeEnvironmentHighestCreative Process Author:John Kao