“In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials.”
Quote by Phil Dusenberry
Work
Then We Set His Hair on Fire: Insights and Accidents from a Hall-of-fame Career in Advertising
This book provides an in-depth exploration of the author's journey in advertising, detailing key insights, memorable campaigns, and unexpected challenges encountered during a Hall-of-fame career. It offers a behind-the-scenes look at the creative process and the industry's evolution over time. more
