“Given the choice between building a thriving, profitable business with a niche and a really boring product and putting your life savings into an intensely competitive business where youʼre likely to fail but the product is cool, the experienced bootstrapper will pick the former every time. If you find an industry filled with wannabe entrepreneurs with a dollar and a dream, run away and look for something else!”
Quote by Seth Godin
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The Bootstrapper's Bible: How to Start and Build a Business With a Great Idea and (Almost) No Money
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