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Quote by Pooja Agnihotri

“Creativity is something which can make your ads highly memorable which will make it easier for your potential customers to remember you.”

Quote by Pooja Agnihotri

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Pooja Agnihotri

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“Things are different now. Nowadays the client wants to show the big guys who keep a careful eye on what’s happening on screen and in real life that he can simply flush a million dollars down the tubes; and for that, the worse his advert is, the better. The viewer is left with the feeling that the client and the producers are absolute idiots, but then the signal indicating how much money it costs reaches the viewer’s brain. The final conclusion about the client is as follows – he may be a total cretin, but his business is doing so well he can afford to put out any old crap over and over again. And that’s the best kind of advertising there can possibly be. A man like that will get credit anywhere, no sweat.”

BusinessAdvertisingAdvertising Strategy
Book:Homo Zapiens
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“Cutting advertising budgets is so common. Almost 99.99% of the companies resort to this whenever any problem arises. But this actually makes the situation worse and those companies are never able to move out of their struggling phase.”

Business SuccessBusiness GrowthAdvertising Strategy
Book:The Art of Running a Successful Wedding Services Business: The Missing Puzzle Piece You’re Looking For
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“A good brand and a good ad delight the audience with increased curiosity and wows them with creativity and a great ad experience. It never interrupts them so that it can selfishly talk about itself.”

Marketing StrategyAdvertising StrategyDigital Marketing Strategy
Book:The Art of Running a Successful Wedding Services Business: The Missing Puzzle Piece You’re Looking For
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“Think about what the purpose of your advertising is. The conventional answer is "To be visible. To be recognized. To create an image." It sounds logical. However, there's a huge difference between being "known" and being "bought.”

Advertising Strategy
Book:Sharks Strategy: Insider Secrets Successful Business People Use to Get Clients Without Advertising: The Step-by-Step Guide for Small Business & Entrepreneurs
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“Let yourself fall apart into wakefulness. The strength comes from the fact that the seed is already there; with warmth and moisture it sprouts and becomes visible above the ground. You find yourself looking like a daffodil, or feeling like one, anyway. The practice is about softening or relaxing, but it's also about precision and seeing clearly. None of that implies searching. Searching for happiness prevents us from ever finding it.”

HappinessVirtueMeditationBuddhismMindfulnessEastern PhilosophyStart Where You Are
Author:Pema Chodron
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