“There is so much confusion about branding even at top levels of The Fortune 500 it makes one wonder how they got successful in the first place ! Brace yourself ! Here is the shortest scientific statement on branding you ‘ll ever hear ! It appears simplistic – I assure you it is anything but . If you really understand it & internalize it – you ll be like an Avenger – a superhero in a herd of weaklings Here it goes ! A successful brand is one that is perceived to be USEFUL & UNIQUE”
Quote by Dharmendra Rai
Work
Corporate Invisible Selling Behavioural Economics & More
Browse quotes and source details for this work. more
Author
You May Also Like
Source: The Invisible Selling Book , Behavioural Economics & More
“70 % of family businesses die within 3 generations unless they know Invisible Selling”
“The most critical technology in the world today is not AI It is perception hacking”
Source: The Invisible Selling Book , Behavioural Economics & More
“People having a high IQ tend to be good only at certain types of thinking”
Source: The Invisible Selling Book , Behavioural Economics & More
“Invisible Selling is mental martial arts . Astonishing leverage”
Source: The Invisible Selling Book , Behavioural Economics & More
“Believing in anything other than possibility was ludicrous”