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“To Move from Woe to Wow with an Unhappy Customer. . . Apologize • Thank your customer for raising the issue. • Apologize sincerely–never argue. • Own the problem, even if it is not your fault. • Show genuine concern in your gestures, posture, and tone of voice. • Take your customer at their word without questioning their motives or integrity.” — Susan C. Young

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To Move from Woe to Wow with an Unhappy Customer. . . Apologize • Thank your customer for raising the issue. • Apologize sincerely–never argue. • Own the problem, even if it is not your fault. • Show genuine concern in your gestures, posture, and tone of voice. • Take your customer at their word without questioning their motives or integrity.
— Susan C. Young