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“The traditional TV dinner has been portrayed as a dirty secret consumed in isolation. This drove perceptions and created the pathetic stereotype that changed during the pandemic. Forced to eat at home, people tried different options and experienced the changes in quality and variety of frozen meals. The products are now viable options for the one, the few, and the many.” — Jeff Swystun
The traditional TV dinner has been portrayed as a dirty secret consumed in isolation. This drove perceptions and created the pathetic stereotype that changed during the pandemic. Forced to eat at home, people tried different options and experienced the changes in quality and variety of frozen meals. The products are now viable options for the one, the few, and the many.