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Quote by Michael Braungart

“Cradle to Cradle is like good gardening; it is not about “saving” the planet but about learning to thrive on it.”

Quote by Michael Braungart

Book:Cradle to Cradle: Remaking the Way We Make Things

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Cradle to Cradle: Remaking the Way We Make Things

This book explores the principles of Cradle to Cradle, a framework for creating products that are safe, healthy, and fully recyclable. It discusses the impact of traditional manufacturing processes on the environment and proposes innovative solutions for sustainable production. more

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Michael Braungart

Browse famous quotes and profile details for Michael Braungart. more

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“When you talk about “saving the planet” you turn it into an ethical question, and I think you won’t solve problems if they are ethical.”

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“what most people see in their garbage cans is just the tip of the material iceberg; the product itself contains on average only 5% of the raw materials involved in the process of making and delivering it.”

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Book:Cradle to Cradle: Remaking the Way We Make Things

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“The design intention behind the current industrial infrastructure is to make an attractive product that is affordable, meets regulations, performs well enough, and lasts long enough to meet market expectations”

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Book:Cradle to Cradle: Remaking the Way We Make Things

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“as a buyer you got the item or service you wanted, plus additives that you didn’t ask for and that may be harmful to you and your loved ones.”

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“Once you understand the destruction taking place, unless you do something to change it, even if you never intended to cause such destruction, you become involved in a strategy of tragedy. You can continue to be engaged in that strategy of tragedy, or you can design and implement a strategy of change”

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“Unless materials are specifically designed to ultimately become safe food for nature, composting can present problems as well.”

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“This “solution” to pollution – dilution – is an outdated and ineffective response that does not examine the design that caused the pollution in the first place. The essential flaw remains: badly designed materials and systems that are unsuitable for indoor use.”

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