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“It's a chicken-and-egg thing. You could send cards to everyone in San Francisco, but if the merchants don't have the terminals, what's the point? What you need is a cooperative effort with merchants in a metropolitan area to create a tipping point where you can justify advertising and merchants are willing to attempt this new payment system.”

“It is not simply that these two cities are perched side by side at the edge of the Pacific; it is that adolescence sits next to middle age, and they don't know how to relate to each other. In a way, these two cities exist in different centuries. San Diego is a post-industrial city talking about settling down, slowing down, building clean industry. Tijuana is a preindustrial city talking about changing, moving forward, growing. Yet they form a single metropolitan area.”

“Rural America's not coming back. That idea was lost with the Industrial Revolution. And yet with more than 80 percent of Americans living in metropolitan areas, there are still demagogues who want to run down the idea of multiculturalism, of urbanity, being the only future we have. We either live or die based on how we live in cities, and our society is either going to be great or not based on how we perform as creatures of the city.”