“Your customers don't care about you. They don't care about your product or service. They care about themselves, their dreams, their goals. Now, they will care much more if you help them reach their goals, and to do that, you must understand their goals, as well as their needs and deepest desires.” IfsNeedsWellsHelpingDreamCareDesireGoalProductsDon't CareEducationalCustomers Author:Steve Jobs
“The bottom line is a by-product of taking care of your main product - your customers.” CareCultureLinesProductsBottomCustomersBottom LineService Culture Author:Ron Kaufman
“If we don't take care of our customers, someone else will.” IfsCareCultureTake CareCustomersWell DoneService CultureInspirational Customer ServiceInspiring Customer ServiceInspirational ServiceService ExcellenceService Business Author:Edgar Mitchell
“Motivate them, train them, care about them and make winners out of them. We know if we treat our employees right, they'll treat the customers right. And if customers are treated right, they'll come back.” IfsKnowsCareCultureTreatsTrainCustomersTreatedWinnerEmployeeService Culture Author:J. W. "Bill" Marriott, Jr.
“Nothing is more valuable to people than health care, and by paying, they feel less like beggars and more like 'customers' who can and should demand quality care.” PeopleFeelsShouldCareQualityDemandValuableCustomersHealth CareBeggarQuality Care Author:Muhammad Yunus