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Century Quotes

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Century Quotes

“Advertisers regularly con us into believing that we genuinely need one luxury after another. We are convinced that we must keep up with or even go one better than our neighbors. So we buy another dress, sports jacket or sports car and thereby force up the standard of living. The ever more affluent standard of living is the god of twentieth century North America and the adman is its prophet.”

“Also our fellow competitors, who are indeed the people just mentioned - we do not compete with men who lived a hundred centuries ago, or those yet not born, or the dead, or those who dwell near the Pillars of Hercules, or those whom, in our opinion or that of others, we take to be far below us or far above us. So too we compete with those who follow the same ends as ourselves; we compete with our rivals in sport or in love, and generally with those who are after the same things; and it is therefore these whom we are bound to envy beyond all others. Hence the saying.”