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Choices Quotes

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“Man has been called a rational being, but rationality is a matter of choice-and the alternative his nature offers him is: rational being or suicidal animal. Man has to be man-by choice; he has to hold his life as a value-by choice; he has to learn to sustain it-by choice; he has to discover the values it requires and practice his virtues-by choice. A code of values accepted by choice is a code of morality.”

“The main purpose of advertising is to undermine markets. If you go to graduate school and you take a course in economics, you learn that markets are systems in which informed consumers make rational choices. That's what's so wonderful about it. But that's the last thing that the state corporate system wants. It is spending huge sums to prevent that.”

“Raymond Aron ascribes to Weber the view that 'each man's conscience is irrefutable.' ... while [Weber] holds that an agent may be more or less rational in acting consistently with his values, the choice of any one particular evaluative stance or commitment can be no more rational than any other. All faiths and all evaluations are equally non-rational.”

“The rationale for accepting or rejecting any theory is thus fundamentally based on the idea of problem-solving progress. If one research tradition has solved more important problems than its rivals, then accepting that tradition is rational precisely to the degree that we are aiming to "progress," i.e., to maximize the scope f solved problems. In other words, the choice of one tradition over its rivals is a progressive (and thus a rational) choice precisely to the extent that the chosen tradition is a better problem solver than its rivals.”

“Continually one faces the horrible matter of making decisions. The solution is, as far as possible, to avoid conscious rational decisions and choices; simply to do what you find yourself doing; to float in the great current of life with as little friction as possible; to allow things to settle themselves, as indeed they do with the most infallible certainty.”