“The flaws of some people lead to horrors inflicted on to others. And then there are the more human flaws that, when you shine a light on to them, de-demonise people that might otherwise be seen as ogres.” FlawsBullyingTrollsTrollingShamingPersonal AttacksDemonizationPublic ShamingFlawed CharacterDestroying Others Book:So You've Been Publicly Shamed Source: So You've Been Publicly Shamed