“When McSweeney presented Starmer with his slides describing the composition of the party, he identified 5 percent of the membership as unreconstructed Blairites: the types to defend the Iraq War and the legacy of Blairite neoliberalism. This was, most likely, the same rough 4.5 percent who had voted for arch-Blairite Liz Kendall in the 2015 leadership campaign that McSweeney had directed. What many failed to realise at the time was that the Labour Together Project, and the Starmer Project that would succeeed it, reprented just this marginal 5 percent of the party. If the Labour Together Project operated in secret and crafted a misleading leadership pitch that was unceremoniously dumped upon victory, this modus operandi arguably reflected a clear-eyed understanding that this faction's beliefs, ideologies and political language were deepy unpopular with the Labour members it needed to win over. Implementing this deceptive strategy required a candidate like Starmer; a man who felt no compunction about posturing as a radical during the campaign and then dropping the act once in power.” Iraq WarNeoliberalismTony BlairLabour Party UkSir Keir StarmerLiz KendallMorgan Mcsweeney Book:The Fraud: Keir Starmer, Morgan McSweeney, and the Crisis of British Democracy Source: The Fraud: Keir Starmer, Morgan McSweeney, and the Crisis of British Democracy