“Now, if you truly understand how marketing works today, you know there is no individual six-month campaign; there's only the 365-day campaign, during which you produce new content daily.” IfsKnowsTodayIndividualProduceMonthsSixMarketingCampaignsSix Months Book:Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World Source: Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World
“A while back there was this fad where a big star [would get] a producing credit and you'd ask around, and people were like, "No, they didn't produce, they just took the credit." I was flabbergasted. So when I started, people were weirded out by the fact that I was like, "How long is our prep? I'll come a week before that." They were like, "We're not shooting for six weeks."” PeopleLongFactsBigsAsksStarsWeekProduceSixCreditShootingFadsPreps Author:Charlize Theron